How ads & billing work

LeadKing is your AI marketing cockpit. Meta, Google, and TikTok bill ad spend on your ad accounts — not on your LeadKing subscription.

Two separate charges

1. LeadKing subscription

Monthly software access: CORE AI strategy, ad copy & creatives, landing pages, publish tools, lead inbox, CRM sync, and autopilot guardrails. Billed by LeadKing (card or crypto).

2. Ad spend (Meta, etc.)

When you publish, your daily budget runs on your Meta ad account. Meta charges your payment method on file with Meta — typically every few days or when you hit a billing threshold. LeadKing does not hold or pay your ad budget.

Before you publish (checklist)

  • Connect Meta in Dashboard → Integrations
  • Add a valid payment method in Meta Ads Manager
  • Set a daily budget you are comfortable with
  • Confirm your landing page captures leads
  • Optional: add Meta Pixel in Integrations for better conversion tracking

What LeadKing does not guarantee

We do not control Meta's auction. Placement, reach, and cost per lead depend on your audience, creative, budget, and competition. CORE AI helps you launch faster and can pause ads when cost per lead exceeds your cap — but no platform can promise "top of feed" or a fixed CPL.

CORE AI Autopilot (guardrails)

When enabled on a campaign, Autopilot watches spend and leads. If cost per lead goes above your cap (after enough leads for a signal), LeadKing can pause the campaign on Meta to protect your budget.

Questions? [email protected]